The People ID division of Zetes – A Panasonic company - provides public authorities and supranational institutions with secure solutions to correctly authenticate their population and comply with the highest international requirements for the issuance of secure ID and travel documents and the organisation of democratic elections. We have over 15 years’ experience implementing sensitive projects for governments and supra-national organisations. Reliability is one of the key  characteristics of our solutions, as well as our organisational flexibility and ability to execute. This approach allows us to give the best guarantees for citizens to prove who they are and exercise their democratic rights.

In order to improve its online strategy and visibility, Zetes is urgently looking for a motivated

Digital Marketing Officer (m/f/x)

Job description

  • You are in charge of implementing/updating the several People-ID websites (4) and seek to improve them over time
  • You work closely together with the Corporate and IT divisions to align on the digital tools and the overall digital strategy
  • You make proposals for the definition of the digital strategy, in line with the business objectives
  • You are in charge of SEA campaigns (setup, budget, monitoring) and the improvement of acquisition rate
  • You are taking part in the SEO in the content strategy (websites, social medias, jobs)


  • At least 2-3 years experience
  • Willing to learn about the People ID business
  • Demonstrable experience leading and managing SEO/SEM/SEA, marketing database, email, social media and/or advertising campaigns
  • Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Solid knowledge of the following tools: Drupal 8, Google tag manager; SalesForce; Eloqua; Google analytics; Social media (LinkedIn marketing); SEO tools (keywords search, trends, etc.); Advanced image editing software (Photoshop)
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • A team player who can also work autonomously  
  • Creative and eager to come up with new ideas and proposals
  • Ideally from an agency background

Language skills

  • Our internal working language is English
  • Excellent writing skills in English
  • Dutch and/or French are highly desirable (beneficial for contacts with colleagues). Other European languages (Spanish, Portuguese,…) are a bonus.

We offer

  • A high level of autonomy
  • A full-time job in the ZETES head office in Brussels (1130 Haren)
  • An international and challenging but nonetheless fun working environment
  • Internal & external training to improve your skills
  • An attractive remuneration package and fringe benefits in-line with your experience
  • A direct reporting line to the People-ID Marketing Manager


More information about Zetes





50.8788606, 4.4159382